CUPRA

CUPRA is the unconventional challenger brand that combines emotional design, electrification and performance to inspire the world from Barcelona. Disruptive and distinctive, CUPRA is loved by some people, but not liked by everyone. CUPRA is for those who want to stand out from the crowd— but with something that sets them apart.

Cubra Tavascan driving on ice in the night with purple lights

Location

Martorell, Spain

Since

2018

Employees*

approx. 15,000

CUPRA has a simple goal: to build emotional cars with great design and impressive performance. Sporty and provocative, passionate and sexy: the brand proves that electric cars don't have to be boring and functional.

CUPRA is not afraid to challenge the status quo and do things that have never been done before. More than just a car brand, CUPRA creates emotional experiences on and off the road. Together with its dedicated following, the CUPRA Tribe, the brand stands for contemporary values and a challenger spirit.

In just a few years, CUPRA has created an unstoppable momentum and is determined to lead a movement driven by emotion and ambition to inspire a new generation of drivers.

_*_{As of 2021 year end, includes both SEAT and CUPRA employees}

To the CUPRA brand international website

CUPRA Tavascan driving through a city at night

Additional documents

1 Documents

SEAT S.A. Annual Report 2022

03/22/2023 Publication

The specified fuel consumption and emission data are determined in accordance with the measurement procedures prescribed by law. 1 January 2022, the WLTP test cycle completely replaced the NEDC test cycle and therefore no NEDC values are available for new type approved vehicles after that date. This information does not refer to a single vehicle and is not part of the offer but is only intended for comparison between different types of vehicles. Additional equipment and accessories (additional components, tyre formats, etc.) can alter relevant vehicle parameters such as weight, rolling resistance and aerodynamics, affecting the vehicle's fuel consumption, power consumption, CO₂ emissions and driving performance values in addition to weather and traffic conditions and individual driving behavior. Due to more realistic testing conditions, fuel consumption and CO₂ emissions measured according to WLTP will in many cases be higher than the values measured according to NEDC. As a result, the taxation of vehicles may change accordingly as of 1 September 2018. For further information on the differences between WLTP and NEDC, please visit www.volkswagen.de/wltp. Further information on official fuel consumption data and official specific CO₂ emissions for new passenger cars can be found in the "Guide to fuel economy, CO₂ emissions and power consumption for new passenger car models", which is available free of charge from all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, D-73760 Ostfildern, Germany and at www.dat.de/co2.