Škoda
With its diverse, modern model portfolio, Škoda Auto is fully leveraging the potential of its current target groups and attracting new customers to the Volkswagen Group. The Czech carmaker is remaining true to its brand virtues, from entry-level mobility to battery-electric family SUVs: The models will continue to be affordable, functional and spacious and offer an excellent price-performance ratio.
Mladá Boleslav, Czech Republic
Since
1895
Employees
approx. 40,000
Škoda’s roadmap for the years ahead is clearly defined: the company is committed to its successful course and will have invested a total of 5.6 billion euros in e-mobility by 2027. The car manufacturer will be presenting six battery-electric models over the next few years. At the same time, modern and efficient combustion engines will remain an important pillar of Škoda’s operating business during the transformation phase. As is typical for the car manufacturer, all future vehicles will offer real added value and boast surprising features and intuitive operation.
In terms of strategy, Škoda Auto is bringing its expertise to bear in growth markets, with the aim of expanding the brand’s presence over the coming years, playing to its strengths in the cost-sensitive entry-level segment. At the same time, the carmaker will be expanding its market share in Europe to firmly establish itself among the five best-selling brands in the region by 2030.
Škoda has also set itself ambitious goals in the area of sustainability: the manufacturer has made the topic an integral part of the ‘NEXT LEVEL – ŠKODA STRATEGY 2030’. For example, the share of all-electric models in the brand’s European sales is supposed to exceed 70% by 2030, and fleet emissions are meant to be reduced by more than 50% compared to 2020. In addition, the car manufacturer plans to achieve CO2-neutral production at its Czech plants by 2030.
