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Group>Brands & Brand Groups

Porsche

Porsche is a brand for people who follow their dreams. This is the guiding principle which the company has in its genes, as company founder Ferry Porsche already said: “In the beginning, I looked around but couldn’t find the car I dreamed of. So I decided to build it myself.”

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Six Porsche models in different colors are parked side by side on a rooftop parking lot with a modern skyline and high-rise buildings in the background at sunset.
Colored Porsche Logo

Location

Stuttgart-Zuffenhausen, Germany

Since

1931

Employees

approx. 36,000

Even in a world that is becoming increasingly globalised, interconnected and volatile, dreams have not lost their appeal. On the contrary. Porsche sees the current challenges as an opportunity - with the declared aim of successfully shaping the transformation. This is what the Corporate Strategy 2030 stands for, and sustainable action is firmly anchored in Porsche's vision for the future. The sports car manufacturer wants to offer its customers a comprehensive product experience, operate profitably and be a good employer.

Porsche stands for freedom and independence - and the inner drive to achieve one's goals. Customers all over the world experience the fascination of Porsche. The heart of the brand still beats in Stuttgart-Zuffenhausen. Series production of the first Porsche models once began at the company's headquarters and largest site. Today, the iconic 911 sports car and the brand's first all-electric sports car, the Taycan, are built here. Weissach, also near Stuttgart, is home to the Porsche AG development centre. This is where engineers and designers work on the technologies and vehicle concepts of tomorrow. The development of new production and motorsport vehicles also takes place in Weissach and Flacht. "Born in Flacht" has long since become a sign of quality for lovers of high-performance GT sports cars.

Porsche AG's second production site in Germany is the Leipzig plant. The Panamera, the Macan and the new Macan electric are produced in Saxony. The Leipzig site is also home to the second German Porsche Experience Centre, which offers customers and fans of the brand the opportunity to experience the fascination of Porsche sports cars at first hand away from the PEC in Hockenheim.

To the Porsche brand internaitonal website

Back of a red Porsche 911 Carrera

Additional information

The specified fuel consumption and emission data does not refer to a single vehicle and is not part of the offer but is only intended for comparison between different types of vehicles. Additional equipment and accessories (additional components, tyre formats, etc.) can alter relevant vehicle parameters such as weight, rolling resistance and aerodynamics, affecting the vehicle's fuel consumption, power consumption, CO2 emissions and driving performance values in addition to weather and traffic conditions and individual driving behavior. Further information on official fuel consumption data and official specific CO2 emissions for new passenger cars can be found in the "Guide to fuel economy, CO2 emissions and power consumption for new passenger car models", which is available free of charge from all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, D-73760 Ostfildern, Germany and at www.dat.de/co2.